Introducing Siftr

When my business partner Carla and I started Foodie Digital four years ago we saw a need for better SEO and content strategy support for recipe sites.

And the recipe publisher community's appetite for niche-specific, search-focused information has only grown.

Today in 2024 the need is so much bigger than before.

Together, Carla and I quickly grew Foodie Digital into a 100+ member community with 30+ million views per month in its purview (and counting!).

This first-hand experience means we’ve got a realistic perspective on what it takes to move the traffic needle today as search marketers.

One of the biggest challenges recipe site entrepreneurs face is marketing their content effectively using SEO in the ever-evolving search landscape.

That’s why I’m excited about my investment in Siftr. 🎉

Siftr studies and writes about SEO for recipes exclusively. The newsletter sifts noteworthy recipe search news and insights right into your inbox. 💌 

To receive issues of Siftr in your inbox every second Monday the cost is $11 USD per month (recurring).

The paid newsletter medium ensures that the insights and ideas raised by Siftr are equitable. Siftr isn’t going to become a sales funnel for an SEO course; the newsletter won’t morph into an upsell for an SEO audit; or, become a promotional tool for a pricey mastermind.

Search marketing, as you know, has a lot of different camps and schools of thought, some of which are terrifically creative, others from the SEO old school. Siftr doesn’t subscribe to any one school of thought when it comes to reporting on content strategies or advanced recipe SEO. How refreshing!

If I’ve learned anything in my time as the Managing Director of Foodie Digital, it’s that the recipe web and recipe content creators can benefit from the fresh perspective, fun and playful tone, as well as the creative search marketing insights Siftr offers.

Why the name Siftr?

To sift is to examine something thoroughly, to isolate what’s most important or useful. Perfectly fitting for our vision with Siftr.

If you haven’t already, subscribe to Siftr today.