Redistributing and syndicating recipes in a way that’s SEO friendly

Hi Siftrs,

Today’s newsletter dives into an often overlooked SEO topic: how to redistribute or syndicate recipes on other platforms without hurting your own search rankings.

On the surface, sharing existing recipes on platforms like MSN, Punchfork, SideChef, The Feedfeed, and Food52 looks like a win.

More referral traffic means more ad revenue, right?

Not so fast.

The SEO reality of redistributing or syndicating recipes on aggregator platforms is more complicated than that.

Not handled properly, recipe redistribution can result in duplicate content issues and link spam, both of which can negatively impact a food blog’s SEO.

This edition breaks down the SEO setups of five widely used recipe aggregator and syndication platforms, and shares key insights food bloggers need to know to make informed, SEO-smart decisions — whether you’re just starting to redistribute and syndicate recipes, or already doing it.

Subscribe to Siftr newsletter subscription (monthly) to read the rest.