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Hi Siftrs,

AI agents are here, and they're changing what it means to search for information, including recipes.

Meta just announced Muse, its free AI agent, and agent capabilities are making their way into mainstream search experiences like AI Mode, too.

For food bloggers, this raises some big questions:

How will these agents find recipes? Which sites will they turn to? And will they send people to your blog, use your content without a click, or both?

Before we get ahead of ourselves, let's break down what information agents actually are, what they do, and why food bloggers should be paying attention.

(If your food blog relies on organic search traffic, it’s time to prepare for AI agents. How do you do that? That’s the focus of Siftr’s next newsletter, out Monday, November 9. Today, we’re covering what AI agents are and where home cooks can use them.)

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