Hi Siftrs,
It’s time to stop treating post structure like an SEO requirement.
In 2026, it isn’t one!
For years, rigid page formulas have been a rising SEO problem on food blogs. Cookie-cutter templates stifle creativity and impede originality, turning posts into little more than filling in sections — the opposite of what Google says it wants.
In today’s newsletter: how to break free from the SEO page formula and what to do instead, with insights from Jess at Plays Well With Butter on how her team moved beyond strict post templates for better results.
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