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Y'all, over optimizing is unhelpful
Issue 5

Hi Siftrs,
For years, keyword stuffing was SEO’s biggest issue. Unnatural phrasing, and weird word repetition was rampant.
Then, in summer 2022, Google introduced its helpful content system, and a whole new issue emerged: unhelpful content stuffing.
Over optimizing is a common SEO problem, and just plain ol’ not needed today to earn more organic traffic for a recipe site.
So what’s the SEO sweet spot? 🍭
That’s what today’s Siftr issue is all about. In it, Siftr editors also share four specific ways to spot an over optimized recipe post.