Y'all, over optimizing is unhelpful

October 28, 2024

Hi Siftrs,

For years, keyword stuffing was SEO’s biggest issue. Unnatural phrasing, and weird word repetition was rampant.

Then, in summer 2022, Google introduced its helpful content system, and a whole new issue emerged: unhelpful content stuffing.

Over optimizing is a common SEO problem, and just plain ol’ not needed today to earn more organic traffic for a recipe site.

So what’s the SEO sweet spot? 🍭

That’s what today’s Siftr issue is all about. In it, Siftr editors also share four specific ways to spot an over optimized recipe post.

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