Exact-match keyword use is dead

January 06, 2025

Hi Siftrs,

In a previous newsletter, Siftr editors made the argument for the need to understand a recipe keyword’s context.

Today, we’re diving deep into understanding a recipe keyword’s meaning — and we give you a 7-step framework to follow.

Keyword nerds, this issue’s for you. 🤓

And as today’s subject line states: exact-match keyword use is dead.

Plus, how to track referrals from ChatGPT search and other AI traffic sources using GA4.

Alright, let’s dive in.👇

Subscribe to Siftr newsletter subscription (monthly) to read the rest.

Become a paying subscriber of Siftr newsletter subscription (monthly) to get access to this post and other subscriber-only content.

Already a paying subscriber? Sign In.