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Hi Siftrs,

Hot off the press: Google just made two important updates to its documentation on helpful content and AI-generated content.

Here’s the part that caught our attention: both updates put the emphasis on things Google considers “critical.”

Not nice-to-haves. Critical.

Naturally, we went digging.

Whenever Google updates its documentation, there’s usually a rush to turn the new information into the latest SEO rule, checklist item, or to add a new section in posts. That’s not what these updates are about. It’s more nuanced than that.

Today, what changed, what it means for food blogs, plus three recipe-specific writing samples that put the newest updates into practice.

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