Understanding AI Mode for recipes (part 1)

Issue 22

June 23, 2025

Hi Siftrs,

Today’s newsletter kicks off part one of a two-part series on AI Mode for recipe content.

Sure, Google’s own Sundar Pichai keeps saying it: AI is the future of Google Search.

But is AI Mode really the future of how people find and make good recipes? Like most things AI, there a lot of different angles and considerations to unpack.

To stay visible — and sane! — in this new era, food bloggers first need to understand how AI Mode’s “query fan-out” technique really works.

That’s what today’s Siftr issue is all about.

(Part two of Siftr’s newsletter series on AI Mode for recipes drops Monday, July 7th — it explores personalized recipe results, semantic sub-queries, plus tips to optimize for better AI Mode visibility, if you want that.)

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