A new strategy for picking the right recipes to refresh

Hey Siftrs,

How, in a growing recipe post library, do you decide which posts to update?

In the past, the advice shared by SEO pros and suggestions made by SEO tools is to prioritize updating recipes with declining organic traffic.

But does this approach still work in today’s algorithms?

Not really, not anymore.

What it misses is the fact that food bloggers need to update recipes people actually see and those with the most potential to get clicked on, not just the recipes that don’t perform as well as they once did.

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