Natural language processing for recipes (part 2)

Hi Siftrs,

Today, search engines don’t just read your recipes — they see them.

Thanks to multimodal natural language processing (NLP), Google interprets your ingredient photos, recognizes techniques in your videos, and connects everything with your text to understand what your post is about.

To say Google has moved beyond “keywords” is an understatement, lol. 😂

Essential insights from today’s issue on multimodal NLP:

• What it is and how it works

• Why it’s advantageous for food blogs

• Layer cake SEO 🍰

• Four ways to optimize visuals properly for multimodal NLP

(Today’s newsletter wraps up our NLP series for food bloggers — catch the previous issues on writing NLP-friendly blog post intros and the basics of how NLP works for recipes if you missed them. The big takeaway? SEO success in 2025 / 2026 isn't about working harder — it's about working smarter. NLP runs the show now, and if you’re not tuned into it, it’s like showing up to 2026 SEO with a flip phone. 😊)

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