Siftr archive

Dive into a collection of past newsletters.

Tech SEO

SEO lessons from 2025’s only spam update

Issue 35: Google’s August 2025 spam update was a big moment for food bloggers. In this issue, we highlight what the August 2025 spam update revealed, and the actions food bloggers can take right now to stay ahead of the next spam update.

Writing

The "type" keyword research trick

Issue 34: Introducing the "type" keyword research trick — an easy way to do more effective, brand-aligned keyword research.

Content Strategy

Natural language processing for recipes (part 2)

Issue 33: Unlock the power of multimodal NLP for your food blog! Learn how search engines now see and understand your content through images, videos, and text optimization techniques.

Content Strategy

Natural language processing for recipes (part 1)

Issue 32: Today’s newsletter dives into an SEO topic that usually makes eyes glaze over: natural language processing (NLP). But we’re going to make NLP deliciously simple to understand.

Writing

A meh intro? That’s a missed SEO opportunity

Issue 31: Outside of the title you write, blog post intros are primo SEO real estate. If your intros are running on autopilot, or doubling as keyword dump zones, it’s time to shake things up—and today’s newsletter shows you how.

Writing

Stop following these 5 outdated SEO rules

Issue 30: Debunk SEO myths holding food bloggers back! Learn why rigid rules like keyword stuffing and word count obsession can hinder your blog's search performance and creativity.

Measurement

Steps to pinpoint organic traffic loss

Issue 29: Uncover the secrets to diagnosing organic traffic loss for food bloggers using Google Search Console—a practical, no-cost guide to identifying and recovering lost recipe search clicks.

Content Strategy

Topical drift (part 2)

Issue 28: Tackle topical drift on your food blog with strategic SEO: Learn how to realign your content, rebuild topical authority, and create a focused editorial strategy step by step.

Content Strategy

Topical drift (part 1)

Issue 27: Even the strongest food blogs can drift off course in ways that weaken topical authority. It’s called topical drift. And while it won’t sink your site overnight, topical drift can confuse search engines over time.

Content Strategy

Winners and losers of the June 2025 core update

Issue 26: Uncover the key winners and losers in Google's June 2025 core update, revealing how smart food blogs can thrive by prioritizing brand storytelling over keyword chasing.

EEAT

Entity SEO for food blogs (part 2)

Issue 25: Dive into part two of our entity SEO series for food bloggers: Learn how to claim your knowledge panel and optimize author schema to boost search visibility.

EEAT

Entity SEO for food blogs (part 1)

Issue 24: Unlock the power of entity SEO for food blogs! Learn how strategic authorship can boost your site's topical authority and search performance in our must-read guide.

Siftr archive

SEO lessons from 2025’s only spam update

The "type" keyword research trick

Natural language processing for recipes (part 2)

Natural language processing for recipes (part 1)

A meh intro? That’s a missed SEO opportunity

Stop following these 5 outdated SEO rules

Steps to pinpoint organic traffic loss

Topical drift (part 2)

Topical drift (part 1)

Winners and losers of the June 2025 core update

Entity SEO for food blogs (part 2)

Entity SEO for food blogs (part 1)

Quick Links

News & Updates