Writing

Create recipes and food stories that engage readers, show expertise, and rank in search results.

Writing

Oct 12, 2026

Google’s new guidance on helpful content and AI use

Issue 56: Google just updated its guidance on helpful content and using AI to create content. Here’s what changed, and what food bloggers should do about it.

Writing

Sep 28, 2026

AI prompts for finding competitor information gain gaps

Issue 55: What if competitor research wasn’t about copying what’s already ranking, but instead about finding the right information gain opportunities for your recipe to fill? In this issue, we walk through an easy four-step process, with AI prompts, to help you spot those opportunities.

Writing

Sep 14, 2026

You've got Qs, we've got As (part 2)

Issue 54: More community questions! This time, we’re sharing our answers to subscriber questions about health claims in recipe content. Can you call a recipe “healthy” if you’re not a nutritionist or dietitian? What about saying it’s “high protein”? Six questions on subscribers’ minds help clarify where the line falls.

Writing

Aug 31, 2026

You've got Qs, we've got As (part 1)

Issue 53: In this issue, we’re sharing some of the smartest, toughest, and most insightful questions Siftr readers have sent us about updating posts and cutting filler — along with the answers we gave.

Writing

Aug 17, 2026

Examples of content updates that boosted organic traffic

Issue 52: Last issue, Liane from Foodie Digital broke down information gain. Today, we’re putting those ideas into practice with before-and-after examples of content updates that helped four recipes regain traction in Google Search.

Writing

Jul 20, 2026

Semantic drift

Issue 50: Are related and fan-out queries helping or hurting your recipe SEO? Learn what semantic drift is, why it happens when optimizing for AI citations, and how to keep your recipes focused, relevant, and eligible for AI-generated answers without diluting your primary search intent.

Writing

Jul 6, 2026

How to publish similar recipes without creating content cannibalization

Issue 49: Recipe cloning can be a really effective strategy, but only if you get the details right. Miss a few key steps, and your recipes may end up competing against each other. After today, you’ll know how to confidently plan and publish, or update similar recipes without creating internal content cannibalization.

Writing

May 11, 2026

An easy framework for writing better recipe titles

Issue 45: Learn a simple and powerful framework for writing stronger recipe titles — titles that align more closely with search intent, earn clicks without relying on gimmicks, and hold up as recipe search becomes increasingly AI-driven.

Writing

Apr 13, 2026

Understanding the SEO role of a post's "Main Content"

Issue 43: Recipes with lots of 5-star ratings don’t always rank highly. Why is that? In this issue, we explain. Plus, we look at how Google’s AI Mode and AI Overviews are currently surfacing recipe structured data.

Writing

Mar 2, 2026

The era of SEO page formulas is over

Issue 40: For years, SEO coaches have pushed the same rigid post structure for food blogs. Over time, this created a bigger SEO issue for food blogs: sameness at scale. In today’s newsletter, how to break free from the page formula — and what to do instead.

Writing

Jan 5, 2026

How to boost views without publishing new recipes

Issue 36: Single-click visits are really common on food blogs because internal links are still treated like an SEO checklist item — instead of the powerful traffic drivers they are. In this issue, internal linking as a strategy for boosting views.

Writing

Dec 8, 2025

The "type" keyword research trick

Issue 34: Introducing the "type" keyword research trick — an easy way to do more effective, brand-aligned keyword research.

Writing

Oct 27, 2025

A meh intro? That’s a missed SEO opportunity

Issue 31: Outside of the title you write, blog post intros are primo SEO real estate. If your intros are running on autopilot, or doubling as keyword dump zones, it’s time to shake things up—and today’s newsletter shows you how.

Writing

Oct 13, 2025

Stop following these 5 outdated SEO rules

Issue 30: Debunk SEO myths holding food bloggers back! Learn why rigid rules like keyword stuffing and word count obsession can hinder your blog's search performance and creativity.

Writing

May 26, 2025

6 AI prompts for identifying filler in existing recipes

Issue 20

Writing

Mar 3, 2025

Google drops 2 major SEO hints in 1 week

Issue 14

Writing

Feb 17, 2025

Explanatory anchor text = better SEO results

Issue 13

Writing

Feb 3, 2025

5 AI prompts to source semantic keywords for a recipe

Issue 12

Writing

Jan 6, 2025

Exact-match keyword use is dead

Issue 10

Writing

Oct 28, 2024

Y'all, over optimizing is unhelpful

Issue 5

Writing

Oct 14, 2024

Quit keyword chasing

Issue 4

Writing

Sep 2, 2024

Click, stick, satisfy: the recipe search playbook

Issue 1

Writing

Google’s new guidance on helpful content and AI use

AI prompts for finding competitor information gain gaps

You've got Qs, we've got As (part 2)

You've got Qs, we've got As (part 1)

Examples of content updates that boosted organic traffic

Semantic drift

How to publish similar recipes without creating content cannibalization

An easy framework for writing better recipe titles

Understanding the SEO role of a post's "Main Content"

The era of SEO page formulas is over

How to boost views without publishing new recipes

The "type" keyword research trick

A meh intro? That’s a missed SEO opportunity

Stop following these 5 outdated SEO rules

6 AI prompts for identifying filler in existing recipes

Google drops 2 major SEO hints in 1 week

Explanatory anchor text = better SEO results

5 AI prompts to source semantic keywords for a recipe

Exact-match keyword use is dead

Y'all, over optimizing is unhelpful

Quit keyword chasing

Click, stick, satisfy: the recipe search playbook

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